The "artsy, fartsy" design of the website of every37.com is in stark contrast to the site's real purpose which is to help reduce the rate of drunk driving in Sacramento County, especially in males between the ages of 18-34. The name of the site is taken from a study which showed that there is a drunk driving fatality somewhere in the US every 37 minutes.
While I can't vouch for some of their other "Plain Truth" statements ("the average person drives drunk 300 times prior to a first DUI arrest" or "30% of all Americans will eventually be involved in an alcohol-related crash"), I do strongly believe in their purpose, and encourage you to support this non-profit organization.
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